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title: Datatrac Whitepapers
---

![Datatrac_GRA_silver_2016_tagline_150w.png](https://go.datatrac.net/hs-fs/hubfs/Common/Datatrac_GRA_silver_2016_tagline_150w.png?width=150&name=Datatrac_GRA_silver_2016_tagline_150w.png "Datatrac_GRA_silver_2016_tagline_150w.png")

# Datatrac Great Rate Award® Resource Site

Tools for promoting your competitive superiority.

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## Whitepapers & Case Studies

 

| This whitepaper will show you how to change the rate shopping paradigm so active deposit and loan seekers see you as the obvious choice and look no further. Five case studies and other actual examples prove how to acquire and retain retail business at a cost significantly lower than industry norms. Case studies include: - Over $200 million in new dposits and loans - Acqusition costs less than $70 per new account - ROIs between 472 to 644% |  ![Whitepaper-Download-Driving-DL.png](https://go.datatrac.net/hs-fs/hub/203942/file-2602851679.png?width=300&name=file-2602851679.png "Whitepaper-Download-Driving-DL.png") |
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